Usage Patterns and the Economics of the Public Cloud

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Illustrating the huge diversity of topics covered at WWW, following yesterday’s look at recovering mobile user trajectories from aggregate data, today’s choice studies usage variation and pricing models in the public cloud. The basis for the study is data from ‘a major provider’s public cloud datacenters.’ Unless Google or Amazon are sending their data to three researchers from Microsoft, it’s a fair bet we’re looking at Azure.

Research in economics and operations management posits that dynamic pricing is critically important when capacity is fixed (at least in the short run) and fixed costs represent a substantial fraction of total costs.

Read more at The Morning Paper