I’ve used the term Feature Factory at a couple conference talks over the past two years. I started using the term when a software developer friend complained that he was “just sitting in the factory, cranking out features, and sending them down the line.”
How do you know if you’re working in a feature factory?
- No measurement. Teams do not measure the impact of their work. Or, if measurement happens, it is done in isolation by the product management team and selectively shared. You have no idea if your work worked…
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